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How Can AI Benefit Your Small Business?

AI has become a hot topic over the past year, but the use of it has been around for decades.

It’s only now that everyone has easy access to it that it’s becoming a must-have skill for employees and an essential business operating tool. Even popular and commonly used graphic creation (Canva) and Social Media Post Scheduling (Buffer) platforms now have AI Assistants built into their paid plans!

Even if you’re skeptical about using AI-produced content, these tools can provide you with new ideas.

So before dismissing it as a craze, let’s take a look at how these tools can help business owners save time.

Real-World Applications of AI in Small Businesses

Let’s use our Digital Marketing team as an example here…

Currently, this department is run by one person – doing blogging, website content authoring, email marketing, ads, and social media posts for ourselves + all our Digital Marketing clients. While this person enlists the help of our development team as needed, it still raises the question of “how can one person keep on schedule with all of that work?”.

The answer: This person has trained a ChatGPT channel for each company!

With some quick prompts, our Digital Marketing Specialist creates fresh new content for everyone every single week.

A lot of time still goes into the initial strategy creation, graphic creation, SEO work, and proofreading/fact-checking/editing the AI-produced content… but without ChatGPT, this person would need to spend a lot more time on each task.

Want to become this efficient with your processes?

Get Ahead with AI-Powered Knowledge

There are many AI tools out there for various uses. There are AI platforms that can provide you with Business Valuations, ones that can provide you with a detailed analysis of your competitors worldwide, and marketing-based AI that can give you a detailed profile of your desired target market. The list goes on as new tools are announced almost every single day.

Imagine saving the time required to source this information on your own. This is why more people are turning to AI tools to drive business actions and decisions.

 

Start Making Smarter Business Decisions

Subscribe Below to join our Email Journey with Weekly AI tips and recommendations.

In these emails, we’ll introduce you to tools used in every aspect of business.

We’ll also provide you with guides on how to train and use ChatGPT to provide branded content.